Archive for the 'Local Online Marketing' Category

Published by parMaster on 05 Mar 2010

Exclusive Offer: Local University On Internet Marketing

I’m excited about an Internet marketing workshop that is coming to town and have an exclusive discount just for Small Business Mavericks readers. The workshop is called Local University and will be presented by GetListed.org. The workshop is for local Twin Cities business owners and will be held at Westin Edina Galleria on May 13, 2010. [...]

Published by parMaster on 04 Mar 2010

Your Social Media Road Map For The Twin Cities

If you operate a business in the Twin Cities area and have any interest whatsoever in online marketing – or even if you don’t (because you know you should, wink wink) – then you’ll definitely not want to miss Your Social Media Road Map, a seminar on using online social media to promote your business. The [...]

Published by parMaster on 03 Mar 2010

Social Media Marketing: Are You Present?

Greg Sterling mentions that social media presence among small businesses is up to 24%. Before you say “Wow, that’s impressive!” let’s define the difference between presence and marketing. According to Sterling, small businesses in the category of small business presence are using Twitter as a service channel, Tweeting about their area of expertise, maintaining a [...]

Published by parMaster on 02 Mar 2010

Is The Long Tail Really A Small Business Owner’s Salvation?

For a few good years now small business owners have been told that the long tail is where to find high value click throughs. For the most part, that’s been correct. But what many small business owners have failed to calculate is that the advice to search the long tail was also heeded by the [...]

Published by parMaster on 01 Mar 2010

Will E-mail Ever Replace Direct Mail?

This is one of those questions that so-called experts like to ask. Is it out with the old and in with the new? Or maybe it’s just that the new is better equipped for handling the challenges of the old. Either way you ask it, the question is “Will e-mail ever replace direct mail?” There undoubtedly [...]

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