http://ideasforbusiness.info Ideas for business, home business, Internet marketing... Wed, 23 Jul 2008 12:33:53 +0000 http://backend.userland.com/rss092 en Kalena Jordan of Ask Kalena was recently asked this question: Why do older unoptimized sites sometimes rank better than younger optimized ones? It’s a good question and I like the way she answered it. I’m going to give my own answer now even though she and I are in agreement. The search engines ... http://ideasforbusiness.info/2008/07/23/why-older-non-optimized-sites-rank-better/ One restaurant owner in Arizona drove to pick up a customer who had been involved in an automobile accident and was in danger of missing his reservation. Now that’s customer service! And it got such word of mouth buzz that the restaurant attracted press stories - and not just in ... http://ideasforbusiness.info/2008/07/22/word-of-mouth-buzz-does-your-business-do-this/ I’m fascinated by human psychology, and in particular online human psychology. What makes a user complete one action while ignoring another. How changing some text can double the number of desired actions, or changing the layout of your page can increase your profits exponentially. And so I’m also fascinated by ... http://ideasforbusiness.info/2008/07/22/vhiie-5-simple-steps-to-improve-ux-100/ The iPhone 3G and iPhone OS 2.0 are causing quite a resurgence towards the iPhone platform — new users and previous iPhone users alike are both feeling like they have a brand new device in front of them. The App Store allows people to download desktop-class applications directly to ... http://ideasforbusiness.info/2008/07/21/css3-hitting-the-big-time-in-a-slightly-unconventional-way/ In the last couple of years that has been a growing trend called microblogging. Essentially, microblogging is throwing up a sentence or two in short bursts and many microbloggers do this several times a day. A lot of them claim it is good for business and have hundreds or thousands ... http://ideasforbusiness.info/2008/07/21/is-microblogging-real-blogging/ The BIGLIST update of SEO blogs comes to you this week on a Monday because, hey, that’s the way we like to change things up here at Online Marketing Blog. This edition of the BIGLIST Update is chock full of blogs that offer SEO how to’s and practical insights as ... http://ideasforbusiness.info/2008/07/21/biglist-seo-blogs-update-072108/ If you like to fish then you understand the importance of bait. You take something that fish like, put it on the end of a hook, and throw your line in the water. When they bite, you snag them and reel them in. Link bait works much the same way. What ... http://ideasforbusiness.info/2008/07/20/what-is-link-bait-and-why-should-i-have-some/ Erica DeWolf conducted an informal survey about e-mail marketing preferences among companies to see if they preferred to hire someone to do their e-mail marketing in-house or hire an outside agency to handle their e-mail marketing. With only 18 responses, it’s difficult to get an accurate reading of the results, ... http://ideasforbusiness.info/2008/07/19/e-mail-marketing-in-house-or-outsource/ You’ve probably picked up that this week is about SES San Jose from Dana and Ashley’s “15 Things Not to Miss at SES San Jose” followed by Jessica’s “Do You Know the Way to San Jose” post.  I am also headed out to sunny California next month. There’s plenty to ... http://ideasforbusiness.info/2008/07/18/5-seo-bloggers-in-the-sun-at-ses-san-jose/ Talking to some friends the other day I had someone say to me, “Don’t you have to pay to be on page 1 of Google?” My chin dropped. It dawned on me that the typical user of the Internet who has no interest in running a business online and who may ... http://ideasforbusiness.info/2008/07/18/google-you-mean-you-don%e2%80%99t-have-to-pay-for-no-1/